top of page
PinkDigital- 02.png

Privacy Policy

Effective Date: Jan 2021
Last Updated: July 2025

Pink Digital Marketing (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information, and your rights under the New Zealand Privacy Act 2020 and Australia’s Privacy Act 1988.

1. Who We Are

We are a digital marketing agency operating in New Zealand and Australia. We provide creative, strategic, and digital marketing services to clients across a range of industries. This policy applies to our website, client interactions, and marketing platforms.

2. What Information We Collect

We may collect personal and business information including:

  • Full name and contact details

  • Business name and industry

  • Email address and phone number

  • Website analytics (via tools such as Google Analytics)

  • IP address and device/browser info

  • Client briefs, project files, and social account access (when required by clients)

We do not knowingly collect personal information from individuals under 16 years of age.

3. How We Collect Information

Information may be collected through:

  • Website contact forms or email inquiries

  • Newsletter signups

  • Project onboarding or brief submission forms

  • Direct communication (email, phone, meetings)

  • Automated tools (e.g. cookies, analytics)

4. Why We Collect It

We use your information to:

  • Deliver and manage client projects and campaigns

  • Provide quotations or respond to inquiries

  • Improve website performance and user experience

  • Maintain records for internal compliance

  • Send relevant updates and marketing communications (only if opted in)

5. How We Store & Secure Data

We use secure cloud-based services including Google Cloud Platform and other tools necessary to deliver digital services. Security measures include:

  • Encryption of data at rest and in transit

  • Role-based access controls (RBAC) and least-privilege access policies

  • Multi-factor authentication (MFA) on all administrator accounts

  • Endpoint protection on corporate devices via antivirus/EDR software (e.g. Trend Micro)

  • Regular backups and secure offsite storage

We retain data only as long as necessary for our operations and legal obligations.

6. Disclosure to Third Parties

We do not sell your data. We may share limited personal data with:

  • Subcontractors or partners engaged in a project (bound by confidentiality)

  • Hosting or cloud platforms (e.g. Google Workspace, Meta, Shopify, etc.)

  • Legal authorities, if required by law

All third parties are required to meet strict privacy and security standards.

7. Your Rights

You have the right to:

  • Request access to your personal data

  • Request correction or deletion of your data

  • Withdraw consent for marketing communications

  • Make a complaint to the NZ Privacy Commissioner or the OAIC (Australia)

To exercise your rights, please contact us at [insert contact email].

8. Cookies & Analytics

Our website uses cookies and third-party analytics tools (such as Google Analytics) to understand visitor behaviour and improve performance. You can adjust your browser settings to disable cookies.

9. International Data Transfers

If we transfer data outside of New Zealand or Australia (e.g. to US-based platforms like Google or Meta), we ensure appropriate safeguards are in place under GDPR-aligned principles.

10. Compliance & Controls

  • Our systems are hosted on secure, encrypted cloud infrastructure

  • We follow security best practices in line with ISO 27001 and ACSC Essential Eight (Level 1-2)

  • Internal systems and code undergo security review and patching

  • Our development follows a secure Software Development Lifecycle (SDLC), including access control, testing, and monitoring

11. Changes to This Policy

We may update this policy as needed. Any changes will be posted on this page with an updated “Last Updated” date.

12. Contact Us

For privacy-related inquiries or to make a data request, please contact:

Privacy Officer
ryan@pinkdigital.agency

bottom of page